6 Innovative and Fun Examples of Augmented Reality in Marketing

Augmented Reality (AR) or Mixed Reality (MR) has seen huge growth over the past few years and is increasingly adopted by advertisers to create engaging experiential campaigns. Consumers are more and more open to augmenting their world with useful content, information, and offers while establishing deep emotional connections with brands. That is why we at NPN, we aim to bring more than just AR or MR technology to you. Our mission is to produce the best, most creative, and most effective AR and MR marketing campaigns. To transform the way people, interact with their surroundings to incorporate advanced and interactive technologies into their everyday retail. In this blog post, you will get to see the best marketing campaign examples using AR and MR. Interested to know how you can use Mixed Reality or Augmented Reality experiences for unique consumer experiences and shift your retail towards a digital-first business model? Have a chat with our expert Today! https://www.retailtechnpn.com/sg/contact-us/

01 Dec 2022

Benefits of Using AR and MR in Marketing Campaigns

The 6 Benefits of Using Augmented Reality or Mixed Reality in Marketing

Integrating AR and MR technology is to embed and embody marketing content in a customer environment. Alternatively, it can be thought of as a marketing or sales strategy that allows brands to help consumers interact with them and make smarter purchasing decisions and reduce returns. In this article, we explore the 6 benefits of AR and MR in marketing campaigns. Furthermore, our latest solution, MR.retail, brings more than just mixed reality or augmented reality technology to you. Our mission is to product the best, most creative, and most effective AR and MR marketing campaigns. To transform the way people, interact with their surroundings to incorporate advanced and interactive technologies into their everyday retail. Interested to know how you can use Mixed Reality or Augmented Reality experiences for unique consumer experiences and shift your retail towards a digital-first business model? Have a chat with our expert Today! https://www.retailtechnpn.com/sg/contact-us/

23 Nov 2022

Succeed in the New Digital Era of Retail with AR and MR Technologies

CEO of NPN, Speaks at FLAsia 2022 on How to Succeed in the New Digital Era of Retail with AR and MR Technologies

In the post-Covid-19 period, the retail industry is hugely impacted. The global economy is also likely to enter a recession, while business expenses like labour cost and supply chain continue to rise. How can we help the retail industry to increase profit through new technologies and novel concepts? Read on as we share more on AR and MR technologies that will get you ready for the new digital era of retail.

03 Nov 2022

Singapore Launch Retail Industry Transformation Map It is Time for Mixed Reality in Retail!

Mixed Reality in Retail – Singapore Updated Retail ITM 2025 Encourages Innovation

On 7th October 2022, Minister of State for Trade and Industry Low Yen Ling launched the Retail Industry Transformation Map 2025 at the official opening of Castlery’s flagship store. SINGAPORE’S updated industry transformation map (ITM) for the retail sector will help Singapore brands go abroad, encourage new experiential concepts, position the country as a lifestyle hub for global brands, and groom local talent for quality jobs. This calls for NPN latest retail solution MR.retail (Mixed Reality) aim to encourage new experiential concept in the retail industry by delivering interactive and captivating MR/AR immersive experiences for their consumers. Allowing the real and virtual world to interconnect to mutually reflect and influence each other to enhance end-user and customer engagement that leaves an everlasting impression on your customers. Stay ahead in the retail game with MR.retail (Mixed Reality) solution. Interested to know how you can use Mixed Reality experiences for unique consumer experiences and shift your retail towards a digital-first business model? Have a chat with our MR expert! https://www.retailtechnpn.com/sg/contact-us/

11 Oct 2022

how artificial intelligence AI can improve customer experience in store

Why Should You Personalise Retail Customer Experience with Artificial Intelligence?

Thanks to the latest advancement in artificial intelligence technology, retailers can constantly deliver a customer-centric experience and consistently provide top-notch customer service. In addition, highly laser-targeted marketing initiatives are a reality because they have immediate access to in-depth analytics and swift access to their customers’ browsing and shopping patterns. Businesses can now look forward to building brand loyalty and deeper relationships with customers, delivering customized experiences beyond traditional norms. If you wish to be armed with better capability than ever to innovate and transform customer shopping experiences, reach out to us: https://www.retailtechnpn.com/sg/biu9

13 Sep 2022

how is artificial intelligence AI changing retail analytics for physical stores

What Retail Analytics Can Do For Physical Stores? AI-Driven Offline Data

For decades, the most successful brands had known this by heart- that foolproof marketing strategies are all about when and how to engage potential customers in their purchase decisions. This is why more than ever, now is the time for the retail sector to leverage the latest advancement in technology; even with the increased competition, opportunities to thrive, grow and expand will remain viable for them. Imagine a world where data collected by AI (artificial intelligence) readily provides insights into retail space usage, footfall analytics, employee service behaviours and even shelving utilization in real-time. With real-time customer flow traffic data and live location data at your fingertips, you can now access instant information about anything from dead spots in the store to high-traffic areas as well as the link between your store layout and sales, enabling you to map the paths to purchase more effectively for sales. Connect with us if you are ready to leverage the best of what artificial intelligence has to offer and embark on this new exciting journey of endless possibilities. Let’s change the world together: https://www.retailtechnpn.com/sg/9crk

06 Sep 2022

is it really over for brick and mortar stores how can artificial intelligence AI help

How Can We Save Brick-and-Mortar Retail Stores in this Digital Age?

In an average B2C e-commerce model, an online retailer is equipped with abilities like intelligent applications that have in-built consumer-preference tracking. Using algorithms powered by AI (artificial intelligence), e-retailers know what their customers are most likely to buy and which products to surface for them. Today’s average retail store is not designed to compete with robust eCommerce sites. Is your brick-and-mortar retail store evolving fast enough to keep up with the needs of your customers who have grown used to the intelligent world of online shopping? Instead of suffering under the mercy of the rising world of e-commerce, a winning strategy is to take the best of what artificial intelligence technology is already offering and beat the game with that. If you are a business who is ready to explore unlimited possibilities in this new era, reach out to us: https://www.retailtechnpn.com/sg/izrj

30 Aug 2022

npn crowned 2022 shopee top marketplace seller

NPN Crowned 2022 Shopee Top Marketplace Seller

It is with great honour to announced that NPN has been awarded Shopee Top Marketplace Seller 2022 (Dining, Travel and Services Category) Winner! Our constant drive for excellence has paid off. Emerging on top to clinch the highest honour Shopee can give to a seller. NPN will continue to commit to strive for a greater success with our expertise and technological strategies played out in our ecommerce management. If you are looking to be a top seller on e-commerce marketplaces like Lazada or Shopee, you can reach out to us here: https://www.retailtechnpn.com/sg/contact-us/

29 Aug 2022

How Artificial Intelligence (AI) Help Offline Retailers Survive in Tough Times

How Artificial Intelligence Can Provide Retailers with Offline Data

Is the business model of your brick-and-mortar retail store evolving fast enough to keep up with the needs of your customers who have grown used to the world of online shopping? The million-dollar question is- If you manage or are the owner of a physical store, are you ready to thrive in this digital age by engaging your consumers on a new level using fresh channels, novel storytelling and innovative ways to cater to their needs? If you are ready to embark on this new exciting journey of endless possibilities, connect with us. Let’s change the world together.

08 Aug 2022

WMF Teams Up With NPN To Digitize Campaigns Using Gift Card System

WMF Teams Up With NPN To Digitize Campaigns Using Gift Card System

WMF Singapore had a Culinary Delights Promotion at Takashimaya Shopping Centre from 15-27 April 2022, where customers get to enjoy an exclusive promotion. This event was a success with the collaboration of NPN’s cutting-edge gift card system. Working in conjunction with NPN, WMF has successfully digitized one of their many marketing events. Utilizing NPN’s gift card system, WMF was able to create unique and interactive promotions that enhanced the customer experience and brought added convenience to the events. Additionally, NPN’s gift card solution allowed for a high degree of customisation, giving WMF the ability to create any type of promotion they desired.

15 Jun 2022

Kopitiam Turns To NPN For Help With Digital Transformation Retail Technology

Kopitiam Turns To NPN For Help With Digital Transformation | Retail Technology

As the official local distributor for SUNMI devices, NPN, a retail technology solution company is proud to be partnering with Kopitiam in their digital transformation journey. NPN is committed to helping businesses in Singapore digitise their operations and we are proud to be working with Kopitiam in their digitalisation journey. Read about how NPN accelerates digital transformation for Kopitiam by being the official local SUNMI POS device provider.

27 May 2022

ShopeePay Teams With NPN To Offer Digital Payments At Retail Stores Around Singapore

ShopeePay Teams With NPN To Offer Digital Payments At Retail Stores Around Singapore

ShopeePay has partnered with NPN to be the official hardware provider for retail stores to accept ShopeePay digital payment and provide post-payment support services. Thanks to NPN insight, ShopeePay achieved a steady 43.5% uplift in payment transactions on an average month. Retailers have also witnessed a tremendous increment in their retail store traffic which helped grow their sales.

29 Apr 2022

PM Lee-Singapore Travel Restriction To Be Lifted

Singapore to Ease Travel Restrictions – A Turning Point in the Economic Recovery: PM Lee

The announcement of the latest easing of travel restrictions is a significant turning point in the economic recovery. The lifting of the restrictions will allow firms to resume operations and restore their customer base. Especially for NPN, a retail technology company as we begun efforts to build on this travel demand on e-commerce with ‘NPN Travel’ store on Lazada, Shopee, and Qoo10. Here are how NPN do it with technology!

01 Apr 2022

Grab Partners With NPN to Strengthen Digitalisation For Its Merchant Sales

NPN, a retail technology solution company, and Grab, a leading everyday superapp has establish a partnership aimed at digitalising Grab merchant sales operation in Singapore. As an official local distributor of all Sunmi android devices, NPN’s Sunmi Smart POS solution perfectly aligns with the partnership direction. Besides being the hardware provider for Grab merchants, this solution for Grab also includes a professional support team that carefully handles and provide merchant support from deployment of devices to training guidance for all onboarded grab merchants.

31 Mar 2022

Announcement-AB Named New Authorised SUNMI Distributor

AB, New Authorised Sunmi POS Device Distributor in Central and Eastern Europe

NPN, a retail technology solution company has been SUNMI official distributor for a few years now. It is with great excitement for SUNMI to also have joined forces with AB, allowing their customer to benefit from the full range array SUNMI products. A way to help offline retailers digitise their business which is one of NPN retail solution – SUNMI POS solution. With demand for retail offering going increasingly online, digital transformation has become increasingly important for companies. Read on more to learn how NPN SUNMI POS solution help retailers.

18 Mar 2022

Should You Care About Social Commerce

Social Commerce: What is this Next E-commerce Trend

Purchase made on social media is social commerce. When you have social media marketing and social commerce together, it gives you better marketing and sales conversion. Besides, influencer marketing also commonly operates on social media. This wave of social commerce may put businesses in the situation where its systems and operations are not ready to take on another selling channel and should digital transformation be able to help them overcome these barriers.

03 Mar 2022

NPN Broadens Esso Cheers Lifestyle and Games Product Selection

NPN Broadens Esso Cheers Lifestyle and Games Product Selection

The partnership between NPN and Esso Cheers has been mutually beneficial, with each party providing the other with unique advantages. NPN’s digital transformation solutions have been essential in helping Esso Cheers keep up with the competition and stay relevant in the market. NPN provides a comprehensive retail solution that helps Esso Cheers add new products to their store quickly and easily, resulting in increased traffic and sales.

01 Feb 2022

NPN Gift Card Redemption System Helps SPH Promote 2021 Black Friday Campaign

This coming Black Friday campaign, SPH has teamed up with NPN’s gift card redemption system to make it possible to offer gift vouchers through newspaper media. Digitalising this year marketing campaign. This departure from the traditional method of announcing a promotion in the paper and telling readers where to redeem it is more convenient for readers, as they can easily access the information and use the voucher at the specific retail stores mentioned in the terms and conditions. In addition, the gift card system allows SPH to track redemption rates and better assess the effectiveness of its promotions, making it a win-win situation for both SPH and its readers.

25 Nov 2021

NPN Help Singtel Expand Into The Chinese Audience Through WeChat

NPN Help Singtel Expand Into The Chinese Audience Through WeChat

Singtel has partnered with NPN to help drive connections and grow their WeChat presence. In this WeChat official account, customers can purchase prepaid sim cards and even conduct prepaid mobile top-ups. Our existing partnerships with Singtel for their offline and online business model were a major factor in their decision to choose us. Our years of experience and expertise in the industry make us the perfect partner for Singtel to grow their WeChat presence and drive connections with their customers.

01 Nov 2021

NPN Awarded 2021 Lazada Top Seller (Digital Goods)

NPN Awarded 2021 Lazada Top Seller (Digital Goods)

It is with great honour to announced that NPN has been awarded Lazada Top Seller (Digital Goods) Winner! Our constant drive for excellence has paid off. Emerging on top to clinch the highest honour Lazada can give to a seller. NPN will continue to commit to strive for a greater success with our expertise and technological strategies played out in our ecommerce management. If you are looking to be a top seller on e-commerce marketplaces like Lazada or Shopee, you can reach out to us here: https://www.retailtechnpn.com/sg/contact-us/

01 Oct 2021

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