{"id":8562,"date":"2023-04-26T17:47:56","date_gmt":"2023-04-26T09:47:56","guid":{"rendered":"https:\/\/www.retailtechnpn.com\/sg\/?p=8562"},"modified":"2023-05-22T15:22:37","modified_gmt":"2023-05-22T07:22:37","slug":"genki-sushis-jumbo-carnival-campaign-goes-innovative-with-npn-techs-ar-game","status":"publish","type":"post","link":"https:\/\/www.retailtechnpn.com\/sg\/genki-sushis-jumbo-carnival-campaign-goes-innovative-with-npn-techs-ar-game\/","title":{"rendered":"Genki Sushi&#8217;s Jumbo Carnival Campaign Goes Innovative with NPN Tech&#8217;s AR Game Creation"},"content":{"rendered":"<h1><span style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14pt;\">Creating the AR Game: How NPN Tech Helped Genki Sushi Stand Out<\/span><\/h1>\n<p><span style=\"font-family: Arial, Helvetica, sans-serif; font-size: 10pt;\">Genki Sushi is a well-known sushi chain with locations throughout Asia and the United States. Amidst the launch of their Jumbo Carnival campaign, they wanted to do something unique and engaging to promote it. To promote this new campaign, they turned to NPN Tech to create an immersive and interactive experience that would get their customers excited about their new offerings. <\/span><\/p>\n<p><span style=\"font-family: Arial, Helvetica, sans-serif; font-size: 10pt;\">At NPN Tech, we knew that the key to making Genki Sushi&#8217;s Jumbo Carnival campaign a success was to create an experience that would stand out from other promotions. That&#8217;s where our AR game came in. Our team of AR experts worked closely with Genki Sushi to develop a game that would showcase their new dishes in a fun and engaging way that would capture customers&#8217; attention and generate excitement for the new campaign.<\/span><\/p>\n<h1><span style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14pt;\">The Jumbo Carnival AR Game<\/span><\/h1>\n<div style=\"width: 480px;\" class=\"wp-video\"><!--[if lt IE 9]><script>document.createElement('video');<\/script><![endif]-->\n<video class=\"wp-video-shortcode\" id=\"video-8562-1\" width=\"480\" height=\"852\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/www.retailtechnpn.com\/sg\/wp-content\/uploads\/2023\/04\/4\u670826\u65e5-1.mp4?_=1\" \/><a href=\"https:\/\/www.retailtechnpn.com\/sg\/wp-content\/uploads\/2023\/04\/4\u670826\u65e5-1.mp4\">https:\/\/www.retailtechnpn.com\/sg\/wp-content\/uploads\/2023\/04\/4\u670826\u65e5-1.mp4<\/a><\/video><\/div>\n<p><span style=\"font-family: Arial, Helvetica, sans-serif; font-size: 10pt;\">The game was simple but addictive. Customers were invited to scan a QR code to launch the AR game on their smartphones, allowing them to interact with the jumbo sushi dishes in the real world environment.<\/span><\/p>\n<p><span style=\"font-family: Arial, Helvetica, sans-serif; font-size: 10pt;\">Players had to navigate through their physical surroundings, using their smartphone&#8217;s camera to locate and collect as many jumbo sushi dishes as possible before time ran out. With each dish collected, they earned points and moved up the leaderboard.<\/span><\/p>\n<p><span style=\"font-family: Arial, Helvetica, sans-serif; font-size: 10pt;\">In addition to the engaging gameplay, customers who beat the high score were also rewarded for their efforts. Those who shared their high scores on social media stood a chance to win exclusive prizes and discounts on their next visit to Genki Sushi. This added incentive further boosted the popularity of the game and drove customer engagement even higher.<\/span><\/p>\n<h1><span style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14pt;\">AR Game Build on WebAR<\/span><\/h1>\n<p><span style=\"font-family: Arial, Helvetica, sans-serif; font-size: 10pt;\">Using WebAR technology allowed the game to be easily accessible to customers without the need to download a separate app. With just a simple scan of a QR code, customers were able to enter the world of the Jumbo Carnival game. This not only made the game more accessible to customers but also helped to minimise any barriers that could have hindered engagement. By using WebAR technology, NPN Tech was able to offer a seamless and user-friendly experience for Genki Sushi&#8217;s customers, allowing them to easily connect with the brand and the Jumbo Carnival campaign.<\/span><\/p>\n<h1 style=\"text-align: center;\"><span style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14pt; color: #ff9900;\">TRY OUT THE AR GAME HERE<\/span><\/h1>\n<p style=\"text-align: center;\"><em><span style=\"font-family: Arial, Helvetica, sans-serif; font-size: 10pt;\">Scan the QR code with your mobile to activate AR Game or click on the URL Link<\/span><\/em><br \/>\n<img loading=\"lazy\" class=\"alignnone wp-image-8569 \" src=\"https:\/\/www.retailtechnpn.com\/sg\/wp-content\/uploads\/2023\/04\/bit.ly_npn-tech-ar-genki-sushi.jpeg\" alt=\"\" width=\"259\" height=\"259\" srcset=\"https:\/\/www.retailtechnpn.com\/sg\/wp-content\/uploads\/2023\/04\/bit.ly_npn-tech-ar-genki-sushi.jpeg 512w, https:\/\/www.retailtechnpn.com\/sg\/wp-content\/uploads\/2023\/04\/bit.ly_npn-tech-ar-genki-sushi-150x150.jpeg 150w\" sizes=\"(max-width: 259px) 100vw, 259px\" \/><br \/>\n<em><span style=\"font-family: Arial, Helvetica, sans-serif; font-size: 10pt;\"><a href=\"https:\/\/bit.ly\/npn-tech-ar-genki-sushi\">https:\/\/bit.ly\/npn-tech-ar-genki-sushi<\/a><\/span><\/em><\/p>\n<h1><span style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14pt;\">The Results<\/span><\/h1>\n<p><span style=\"font-family: Arial, Helvetica, sans-serif; font-size: 10pt;\">Customers loved the interactive and engaging experience, and the game helped to generate buzz and excitement for the Jumbo Carnival campaign. By offering a fun and interactive experience, they were able to engage customers in a way that traditional promotions simply couldn&#8217;t.<\/span><\/p>\n<p><span style=\"font-family: Arial, Helvetica, sans-serif; font-size: 10pt;\">The reward also incentivised customers to share their experiences on social media, leading to increased brand exposure and customer loyalty. Customers were eager to try the new Jumbo Sushi and share their experiences on social media, leading to increased foot traffic and sales for the restaurant chain. <\/span><\/p>\n<p><span style=\"font-family: Arial, Helvetica, sans-serif; font-size: 10pt;\">By offering an experience that was fun, they were able to build excitement around their brand and create a lasting impression in the minds of their customers. The Jumbo Carnival AR Game was a successful collaboration between Genki Sushi and NPN Tech, showcasing the power of innovative technology in promoting and elevating a brand.<\/span><\/p>\n<h1><span style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14pt;\">NPN Tech &#8211; Leading Tech-Enabled Marketing Solutions Partner<\/span><\/h1>\n<p><span style=\"font-family: Arial, Helvetica, sans-serif; font-size: 10pt;\">At NPN Tech, we go beyond being a technology company. We are the leading tech-enabled marketing solution partner, leveraging cutting-edge technologies such as AI, AR, MR, XR, Volumetric video and Holographic. We are committed to drive industry transformation through innovative approaches. In today\u2019s highly competitive landscape, we create innovative solutions that empowers businesses to differentiate themselves and leave a lasting impact.<\/span><\/p>\n<p><span style=\"font-family: Arial, Helvetica, sans-serif; font-size: 10pt;\"><a href=\"https:\/\/www.retailtechnpn.com\/sg\/contact-us\/\">Contact us<\/a> today to learn more about how we can help you achieve your marketing goals!<\/span><\/p>\n<!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<p>Augmented Reality (AR) is revolutionizing the way we interact with the world around us, and NPN Tech is at the forefront of this innovation. Recently, we had the pleasure of partnering with Genki Sushi to create an AR game that helped promote their new Jumbo Carnival campaign. Our AR game allowed customers to engage with the campaign in a fun and interactive way, making the campaign a huge success for Genki Sushi. In this article, we&#8217;ll take a closer look at the AR game we created for Genki Sushi and how it helped their Jumbo Carnival campaign stand out.<!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><\/p>\n","protected":false},"author":1,"featured_media":8574,"featured_media_url":"https:\/\/www.retailtechnpn.com\/sg\/wp-content\/uploads\/2023\/04\/lQDPJxQD8QY_H8bNAc7NA5Gw2JmUVrBR4ncEXSoh6cC4AA_913_462.jpg","comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[206,292,188],"tags":[308,298,275,317,312,213],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Genki Sushi&#039;s Jumbo Carnival Campaign Goes Innovative with NPN Tech&#039;s AR Game<\/title>\n<meta name=\"description\" content=\"Discover how NPN Tech&#039;s innovative augmented reality (AR) 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